Ashlyn is a solutions-based marketer with an eye for detail, knack for logistics and passion for people. 

Ashlyn Holliday is a seasoned marketing and production leader with over a decade of experience creating culture-driven brand moments that resonate. Her expertise spans experiential marketing, event production, brand sponsorships, and consumer engagement, with a focus on bringing brands to life through memorable, high-impact experiences.

With a penchant for detail and precision, Ashlyn derives satisfaction from the nuances that make a significant difference - as Oprah says " love is in the details." This attribute becomes particularly valuable in the exhilarating and dynamic sphere of experiential marketing, where she confidently embraces the swift-paced environment with an open and adaptable outlook.

Ashlyn holds a Master of Business Administration from Monmouth University. Outside of work, she is an active member of Cheer New York, a volunteer-driven team supporting LGBTQ charities, reflecting her commitment to community involvement and social impact. When she’s not driving culture or community, you’ll likely find her deep into a TV binge—or on a mission to find the city’s perfect martini.

MY HIGHLIGHT REEL

• Drove new brand visibility for Moët & Chandon at the Golden Globes, overseeing red carpet integrations and the iconic Winner’s Room celebration moments.

• Led Moët & Chandon’s return to the US Open, managing all consumer-facing bar operations and VIP suite hospitality to deliver a premium brand experience at scale.

• Collaborated with Amazon Ads' production and content teams to host the annual Upfront at Lincoln Center, welcoming over 800 media, talent, and digital clients.

• Concepted and executed a national trade advocacy tour for D’USSÉ, partnering with Grammy Award-winning producer 9th Wonder and the D’USSÉ brand ambassador to drive education and engagement.

• Produced over 65 unique consumer accommodations for Booking.com, including once-in-a-lifetime stays at the Empire State Building, in a sandcastle, ice cream truck, treehouse suite, and more—garnering over 15 billion media impressions.

• Led and supported employee culture initiatives, organizing off-sites, trainings, and social programming to enhance team connectivity and engagement.

• Developed bespoke AAPI Heritage Month programming with Diageo, celebrating community contributions across food, beverage, art, and fashion—resulting in 21,000+ consumer engagements and 450 million press impressions.

• Forged cultural partnerships to amplify brand relevance, connecting brands with tastemakers like LaQuan Smith, House of Slay, The Cultivist, and Cultured to authentically tap into culture.

• Launched Collection Impériale, Moët & Chandon’s return to prestige champagne, with a five-market winemaker tour targeting trade and private clients—leading to a full product sellout within one month.

• Partnered with Mavi Jeans for bi-annual press previews over three years, producing immersive media and influencer events to showcase seasonal collections and deepen brand connection.

• Active member and leader within Employee Resource Groups (ERGs), driving initiatives that foster connection and allyship within the Black community and beyond.