At the 82nd Golden Globe Awards, Moët & Chandon elevated its longstanding partnership through refreshed visibility and high-impact consumer touchpoints. Oversaw production and vendor management for key brand moments, including a newly designed Moët bar, a red carpet vending machine stocked with Moët Minis, and a striking bottle tower centerpiece. Managed cross-functional teams and partners from concept through onsite execution, ensuring each activation delivered against the brand’s luxury standards while driving cultural relevance.

Led overall logistics for Moët & Chandon’s presence throughout the weekend, including table-side champagne service for talent during the show and strategic placement of branded touchpoints across multiple venues. Coordinated inventory, timing, and flawless execution of key moments such as the 'Toast for a Cause' initiative, featuring 31 celebrity participants, and custom crystallized bottles for Golden Globe winners—reinforcing Moët & Chandon’s role as the ultimate symbol of celebration